How might we transform emotions through machine learning to enhance creativity?

To enhance the Mercedes AVTR concept's user engagement, we proposed the new in-vehicle interaction system and introducing an immersive VR showcase to make the experience more accessible for a broader audience.

How would you depict the fusion between Mercedes' technological excellence and Avatar team's bionic vision in the AVTR concept?

We started from analyzing the visual attributes from the movie.

And see how it works in the real car interior

Introducing the fresh style with new visual language

Applying key visual to the main use case on infotainment.

Animation demonstrating how user can interact with virtual concept in  the virtual demo environment.

What if there is a personified creature specifically for the vehicle.

Potential App experience for better communication with the vehicle.

VR environmental design for the showcase, makes it accessible for all people who loves the .

Team

Weide Zhang, Oskar Qian

Responsibilty

Spatial Design, Interface Design, Motion Design, Research